Goals: Optimized 1200 local SEM campaigns & launched additional Delivery: 4 week delivery Improved lead generation Built & launched 35 campaigns with 200,000 keywords Exceeded client CPC performance expectation after 1 month.

Campaign Goals: To increase tourism awareness, participation, & branding Delivery: Highly targeted SEM Optimized CPC of $0.22! Brand & Travel Lift

Goals: Optimization of SEM & ROI Migration of shopping cart SEO consulting Delivery: Optimized major search engines to double ROI in 9 month period Developed intricate keyword targeting methods for over 50 product brands Over 40,000 keywords Improved SEO rankings throughout new site implementation

Goal: Leverage consumer search to generate new client/patient lead flow in the local market Delivery: Implement multifaceted PPC campaign tapping long-tail keyword and key phrases Track phone and form leads via proprietary technology Industry beating low cost per click rates. High quality inbound phone leads. High volume inbound email inquiries

Campaign Goals: Meeting & Conference Promotion Delivery: Event specific marketing schedule Measurable improvement in bookings Increased use of information portal Effective CPC of $0.14

Goals: Optimized 1200 local SEM campaigns & launched additional Delivery: 4 week delivery Improved lead generation Built & launched 35 campaigns with 200,000 keywords Exceeded client CPC performance expectation after 1 month. Goals: Provide exposure to local advertisers through high positions on Google and Yahoo Delivery: Maintained over 700,000 keywords Marketed 35 YP Headings Targeted 101 geographic regions Followed strict sales cycle budgeting…

Goals: Provide targeted qualified leads to high profile plastic surgeon in Beverly Hills Identify efficacy in the digital channel Delivery: Jump started digital presence with highly targeted PPC advertising Maintaining low Cost Per Click with high quality traffic Track all inbound calls coming from paid advertising

Goals: Provide high quality traffic to website Analyze digital technology vendors for best fit to client needs Provide ad server and campaign management for national advertising Delivery: Managed over 300 affiliates, affiliate applications, payments and quality Click-fraud prevention implemented Multi vendor technology review and recommendation with technical, financial and feature overlays Ad-server implementation and account…

Goal: Improve internal website development processes Help sales group understand benefits of SEO and SEO focused web development to close more business Delivery: Analyzed and recommended several critical path improvements for website development team. Implemented training for best practices centered on SEO and site development Created benefits based sales curriculum for website sales

Goal: Improve PPC performance of national campaign Delivery: Significantly dialed in multiple PPC campaigns and ad groups ensuring best in class conversion rates and cost efficiency.

Campaign Goal: To increase tourism awareness, participation, & branding Delivery: Highly targeted SEM Optimized CPC of $0.22! Brand & Travel Lift Campaign Goals: Offseason hotel booking Delivery: 2 month campaign window 1000 bookings 2.5 ROI Campaign Goals: Meeting & Conference Promotion Delivery: Event specific marketing schedule Measurable improvement in bookings Increased use of information portal Effective CPC of $0.14  

Goals: Optimization of SEM & ROI Migration of shopping cart SEO consulting Delivery: Optimized major search engines to double ROI in 9 month period Developed intricate keyword targeting methods for over 50 product brands Over 40,000 keywords Improved SEO rankings throughout new site Goals: Optimization of online sales & ROI Reorganization of marketing strategy with annual spend of $1 million+…

Analyze Existing Website Traffic and Ecommerce on the Magento Platform. Analyze Former Search Campaign for Lessons Learned. Implement Highest Value Search Campaigns. Ensure that all Analytics Tracking and Conversion Goals are in place.